The Future of Persona-Based Marketing and Market Research is here – Now
At Social Karma, we have decided to push things forward and provide marketers an innovative, easy, intuitive and efficient way for generating persona(s) of their audience(s). The platform developed by Page Karma - PROFILER - unlocks and harnesses the power of the data that lies behind Facebook. The tool exploits all social data available in order to give marketers a full understanding of their audiences and help them optimise all their marketing decisions; media-mix choices, content strategies and many more...
#TNS starts a unique strategic partnership with Social Karma ! "At TNS we believe that data are the key to unlocking consumer insights; and social marketing content is one of the richest data sources today. This partnership will enable us to leverage the unique power of social data for you, often in combination with survey data, using approaches that are better, faster or more cost-effective than traditional methodologies" Discover Now : http://www.tnsglobal.be/social-media
Profiler is THE new innovative market research solution for Agencies & Brands. Traditional market research is time consuming, expensive and the number of questions asked is very limited. Profiler enables you to have an in depth understanding of your market / target group by identifying it's affinity with more than 2000 criteria, in a record time (minutes) for a price that defies any competition. In other words... The tool takes consumer profiling and market research to a whole new level !